I’ve been reading a lot about self-publishing recently, particularly about hugely successful ebook-authors. (Bitter – moi?)
One thing that crops up a lot is how indie authors have to market themselves, using social networking and the like to forge relationships with readers and reviewers. But when is pro-active marketing simply being ‘pushy’?
I’m writing from personal experience. At the end of last year I made contact with a nice guy who’d just started a fantasy book review site. It looked really professional and he was really keen to get hold of a copy of Chosen. More than one in fact – he asked for a couple to give away as prizes along with a review copy. So I duly obliged. A week or so later he emailed to let me know he’d read it and, although he said he didn’t want to give away his views before the review came out, he seemed really positive. He also said “I am looking forward to introducing your book to our viewers and letting them know my thoughts on it – I think it’ll go down well.”
Six months on: no review and no reply to various communication either.
Now this is where it gets tricky. At this point do you, as an indie author, walk away and just leave things alone? Or do send a quick email, along the lines of, “Whatever happened to those books I sent?” with a promise that this will be your last attempt to get hold of him? This was looking so promising, after all.
In the end, I opted for the latter.
Yes, maybe that is a bit pointless, given that no-one likes to be hassled, least of all by some pain in the arse wannabe writer. But sometimes I just get the bit between my teeth. And, given that all the marketing and promotion my work gets comes from me alone, I feel obliged to follow positive leads are far as I think they can go. And maybe a bit further.
In the end, the response I got back was polite if curious. It turns out he didn’t like it after all but didn’t want to publish a negative review. Oh, and he’s happy to return the prize copies.
I can’t decide which is odder: my pursuit of a reluctant reviewer or his slightly baffling response.
##Idea for new novel: disgruntled writer stalks online reviewer for apparent slight.
It’ll sell a shed-load.